JACKIE FRASER-SWAN – EMERSON

 
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Written by Lais Lacher. Runway photos by Walter Grio. Backstage photos by Sara Kerens.


JACKIE FRASER-SWAN

Title: Owner and Designer, EMERSON
Location: Boston
Website: www.emerson-collection.com

How do you feel about fashion week?
This is my third collection showing at Mercedes-Benz Fashion Week. I am really excited about this show. I think it is just the anticipation building up like I can’t wait to get here and once I do I feel great. I’m excited and there are a little bit of butterflies, but it is all excitement.
 
What is your line about?
I think there is a good mix between rock and roll style and sophistication and girliness all in one. So it just kind of translates from season to season. There is a little bit of a dark feeling I think in each collection that I have done but there is also a light and girly feel to it.
 
Tell us about some trends in your S/S collection.
My first fabric that I ended up getting was a red velvet flocked tulle and my inspiration for the season was 70’s horror movies and it just made me think of Carrie. Just from there I did a lot of black and whites, I love to use a lot of contrast, it’s definitely my most colorful season. I’d say blacks, whites, reds, and blues are the main colors. There are maxi skirts, there’s a very 70’s feel, but it is modern at the same time. I added a few gowns which is a first time for me. I think this is my best season yet.
 
What is unique about you as a designer?
I think I am doing something different than what is out there. It’s that girly feel that is mixed with bit of a gothic feel and rock and roll.
 
Where can people buy your collection?
Right now we are really excited because we just launched e-commerce on our website and then I have Louis Boston and another specialty store called Stash in Newton, Massachusetts.
 

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Sara Kerens, Fashiontographer SS13

Sara Kerens, Fashiontographer SS13

Sara Kerens, Fashiontographer SS13

Sara Kerens, Fashiontographer SS13

Sara Kerens, Fashiontographer SS13

Sara Kerens, Fashiontographer SS13

Sara Kerens, Fashiontographer SS13

Sara Kerens, Fashiontographer SS13

Sara Kerens, Fashiontographer SS13

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Sara Kerens, Fashiontographer SS13

Sara Kerens, Fashiontographer SS13

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