ELIE SAAB AW13 FILM


Film and text provided by Elie Saab.


Embracing the essence of sheer beauty and delicateness, the ELIE SAAB Autumn/Winter 2013-2014 campaign embodies the light of a modern woman, capturing the epitome of her sophistication and graceful poise.

Photographed in her Parisian apartment, she radiates in varying shades of light, from dusk until dawn. Transparent silk chiffons emphasize the weightlessness of her silhouettes, accentuating the luminous purity that she emanates.

Embodied by Karmen Pedaru (Oui Management), she is brought to life in an intimate video that showcases the intricate details and immaculate craftsmanship of the collection: defined waistlines, sheer fabrics, slender vine-patterned lace… Femininity and elegance are omnipresent.

Campaign Credits
Photographer: Craig McDean
Creative Direction: Riccardo Ruini at REM Ruini e Mariotti
Stylist: Sophia Neophitou
Hair: Malcolm Edwards
Makeup: Peter Philips
Short-Film Credits: Produced by: Premices Films. Directed by Antoine Asseraf

Music Credits
Artist: I Will, I Swear
Title: Long Days
Writer / Composer: Written & produced by Jonathan Van Landeghem
Publisher: Copyright Control
(P) 2013 Unday Records / N.E.W.S.