BOSS BLACK F/W 2012 CAMPAIGN

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Photos and text provided by HUGO BOSS.

Napa Valley formed the backdrop of the BOSS Black campaign photoshoot for Fall/Winter 2012, with the lush rolling hills of inland California providing an evocative setting. Autumnal colors and a picturesque ambiance underscore the fine fabrics and precision cuts of the new collection. Photographer Mario Sorrenti skillfully paired the mood of this unique landscape with the timelessly elegant looks – which are presented with perfect poise by Hilary Rhoda and Alex Lundqvist.

The more casual sportswear styles are showcased by models Alex Lundqvist, Ben Hill, RJ Rogenski and Philip Huang. Also shot by Mario Sorrenti im Napa Valley, the visuals convey a sense of relaxed yet elegant ease.


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